Wednesday, 16 November 2011

Barcode Design

As a designer it's important to think about the whole experience for whoever's viewing, buying, selling or doing whatever with a designed item. Barcodes are generally a necessity for packaging, however they don't have to look so square and boring. They can be made so much more interesting by just giving them a little thought. Even though the style of barcode won't sell the product, as a consumer, I would feel more confident in buying it if I could see that it had time spent on it to make it appeal to me, and the company felt it was worth going that little bit further in the design.





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